Wiescher-Design Fleurons were designed by Gert Wiescher, a German type designer living in Munich and used by Helpful Creative to illustrate Fancy Fleurons.

The word fleuron is derived from the French word for flower ("Fleur”). Fleurons are typographic ornaments that beautifully weave vinelike flowers and leaves together. They are often used as a typographic element, or glyph, for punctuation marks or as an ornament for typographic compositions. Fleurons are also known as a printers’ flower, or more formally as an aldus leaf (after Italian Renaissance printer Aldus Manutius), hedera leaf, or simply hedera (ivy leaf) symbol.

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